Fishing Lures

Stripers and blues on top? Reds in skinny water? The Tsunami Talkin' Popper topwater lure is the way to force saltwater game fish to react. When yo...

13.5" soft plastic stick bait that mimics an eel or a needlefish. These baits change colors depending on the amount/quantity/available light given ...

The reflective effect of the Holographic Swim Shad Soft Bait creates flashes of light in the water that attract game fish from all around. In addit...

Tsunami Silicone Skirt Glass Minnow Jigs are perfect for Fluke and Sea Bass teasers. These jigs feature silicone skirts and glow tentacles, bright ...

Musky Mania’s 9″ Doc and 7″ Lil’ Doc have been one of the HOTTEST plugs for East Coast Stripers for over 10 years.  For a long time, the unpainted ...

Floating, top water, Tsunami XD Talkin' Popper Lures deliver popping, skittering, splashing action to draw reactionary strikes from predators. Larg...

Tsunami Hi-Lo Glass Minnow Jigging Rigs are excellent for catching fluke. Tsunami has taken their deadly Glass Minnow Jig and rigged it up with 30 ...

Musky Mania’s 9″ Doc and 7″ Lil’ Doc have been one of the HOTTEST plugs for East Coast Stripers for over 10 years.  For a long time, the unpainted ...

Tsunami Glass Minnows are an excellent jig for fluke fishing, and many other species that eat small baitfish. These lures feature a holographic myl...

If you love big spook-style lures and have an addiction to topwater, the 247 Lures Mully is the plug you should be fishing! The 247 Lures Mully is ...

The new Vudu Shads Made from "TOUGH AS HELL" TPE, The serrated tail articulates, creating a life like swimming action and the boot tail adds lift a...

M3 Tackle was created by Ryan "Roddy" Marlin, based on his tremendous passion for fishing. With the help and support from a huge following of fello...

The Nomad Design Madmacs are the pinnacle of high speed trolling lure design. Featuring Nomad Design's patented Autotune towpoint system, the Madma...

The 5" paddletail is designed to be one of the most versatile big game saltwater swimbaits you can find.  Most swimbaits offered in this size have ...

The Daiwa Salt Pro Minnow is a versatile, long casting bait designed for a fast, ripping style retrieve that produces an erratic side-to-side swim ...

Not just another weighted soft plastic! The RonZ Original Series baits are a carefully engineered two-piece system designed to provide maximum life...

The 3D Inshore Twitch Bait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Designed to be fished...

Designed to be the ultimate popper, the Chug Norris represents maximum action for minimum effort when popping offshore or inshore, combined with a ...